If you're in the online marketing business, a large part of your income will come from your ability to provide high-quality content and products to your target audience.
Aside from creating these yourself, one of the quickest and cheapest ways to obtain all of the content and products you require is through the public domain.
Whatever your needs are, you can almost always find it in the public domain. Texts, audio, images, stock video, music, and software are just a few examples of what you can do with them!
But first, a word of caution.
While much of this material is "fair use," not all of the works in the public domain database are free of copyright restrictions.
A true public domain work is information that is freely available to the public for use, including copying, distributing, and modifying. Works published 75 years ago are currently considered public domain, while those published between 1924 and 1963 may be public domain IF the copyright was not renewed.
I strongly advise you to read the public domain FAQ pages on these websites before using any material:
http://www.gutenberg.org
http://www.pdimages.com
http://www.pdmusic.org
http://digital.library.upenn.edu/books
However, if you want an easier and faster way to monetize the public domain, you'll be amazed at what you can do at.
Assuming you now have access to all of the public domain content you desire, the million-dollar question is, "How do I truly monetize them to generate long-term profit streams?"
The answer can be found in these seven simple methods:
Method #1: Establish an Information Empire
How many mini sites can you set up in a week to sell info-products that have already been created for you? It's an obvious choice.
The public domain offers the ideal opportunity to build an empire of super profitable mini sites that can all make money for you on autopilot. It's all about the numbers...
If one mini site generates a conservative $300 per month, ten of these would result in a nice monthly income of $3,000! What if you just focused on perfecting the formula and duplicating these mini sales machines every day? Consider this.
If you apply this concept to auction listings, you can make a fortune using the public domain and eBay.
Method #2: Produce Entire Niche Websites
Divide public domain content into pages of targeted niche content for your website. It's a simple concept, but few people use it.
All you have to do is choose relevant public domain books and convert them into instant content. With a little SEO know-how, planning, and keyword-focused public domain content, you can create new websites that rank highly in search engines overnight.
This is a superior solution and an improvement over automated site creation tools, which are essentially carbon copies of each other and run the risk of being banned.
While it takes time and effort, this is one quick way to create new niche sites on demand. You can then monetize them through Google Adsense, affiliate programs, and ad revenue. This method is also applicable to blogs.
Method #3: Use Viral Lead Generators to Drive Traffic
Creating lead-generating mini ebooks and making them viral is a tried and true method of generating free and highly targeted traffic. This is a strategy I describe in detail in "Mini eBook Secrets," which can be found at ==> http://www.miniebook.com.
Essentially, public domain material can be used entirely or partially as content for your mini ebooks, which you simply create and distribute to drive traffic back to your site. Adding a viral marketing effect to your mini ebooks will exponentially increase your traffic for life - at no cost to you.
Few people use the public domain in this manner, and it will be extremely profitable for you to do so.
Method #4: Follow-up to Increase Profits
Following up with your prospects via an autoresponder sequence or ecourse is a proven way to increase your sales. This is where you can make excellent use of public domain content.
You can create a high-quality ecourse using public domain works if you know how to cut and paste. It's as simple as it gets.
Method #5: Obtain Immediate Recognition And Credibility
This is a good one: divide the content of the public domain book into hundreds of articles with YOUR name and resource box on them.
Simply submit these 'instant' articles and relax. Your personal branding and name recognition will soar beyond your wildest dreams! If your articles are good, you will also gain credibility and expert status.
Method #6: Create Multiple Products in Record Time
Have you considered repackaging and creating new products from public domain material? Simply changing the format can significantly boost the perceived value and worth of the product.
You can make far more money by dividing a public domain book into modules, creating audio recordings, or marketing it as a paid subscription newsletter than by selling it as a single ebook. Simply changing the format can significantly boost the perceived value and worth of the product.
Another option is to create a themed package out of a few books on a common topic. You can then sell resale rights to it for immediate backend cash. Or make a high-priced item by combining manuals, audio, and DVDs.
The possibilities are limitless!
Method #7: Use Them As Bonuses.
When looking for added value, public domain material makes excellent bonuses for your main product. Bonuses can also be used as extra incentives for your affiliate promotions, as incentives for publishing articles, or even for something as simple as clicking to a website. You get the picture :-)
If you use these seven methods, your traffic, sales, and income will undoubtedly increase.
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